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Why I Hate MTV-And Why My Kids Love It
His teenish daughters make dad see the light-sort of

By David Laskin
(2/6/01)

When I first heard of MTV back in the lush, plush, innocent Reagan '80s it seemed like the yuppie-boomer dream come true. No more endlessly waiting around for the music during the winsome antics of the Beatles in "A Hard Day's Night" or the posturing of Jagger and the Stones in "Sympathy for the Devil." Now the movie was the song and vice versa. Bang - every three minutes, new song, new movie. How totally cool. Actually, the coolness remained somewhat theoretical for me, since I didn't have cable at home and when I did catch MTV at a motel or friend's house I quickly flipped it off because I didn't like the music. But it seemed like a cool idea and I assumed that some day I'd really get into it.
Then I got married, had kids, survived into the 1990s, moved to a place with cable, and now I hate MTV. I hate it most of all because my kids like it so much and watch it hour after hour, summer and winter, day and night. No, it's not just the addiction that bothers me - nor is it really the music, which doesn't sound all that different from what I remember back in the 80s. It's the content, the imagery, the situations I can't stand. Sex as combat. The crotch as fetish. The stupid blatant monotonous sexism of the whole enterprise - all this teasing, taunting, coming on and putting down, performed by writhing boys and girls of negligible musicianship. I thought the idea was that the videos were supposed to enhance the music, add a storyline or interpretation. Instead all I see, when I glimpse the kids' tv while carrying out the garbage, are tight shots of body parts and huge leering heavily made-up lips bearing down on the camera like zombies. Fundamentally, I don't see much difference between MTV and pornography.

But here's the rub. I know parents are subject to strange fits of passion when it comes to their kids. What if this revulsion against MTV is just a sign of how weird I've become? What if MTV is actually inspired, liberating entertainment and I'm being blind to the merit of my daughters' choices, repressive of their emerging sexuality, obtusely loyal to my own tastes and values - in other words, a typical parent. After all, my parents thought the Beatles looked like girls, Zap comics were trash, and the counterculture just an excuse for a really long, really loud party.

So, rather than wring my hands in idle speculation, I've decided to go to the source and find out what my daughters think. Kids - now it's your turn to step up to the mike. What exactly is it about MTV that you like so much? Why do you watch it so often? What do you think you're learning, or maybe I should say absorbing, from it when it comes to sex, relationships between men and women, money and power and all those other things that supposedly make the world go round. Do you think I'm being a bad parent for letting you watch it?

Alice, let's start with you. You're almost 13 and you've been glued to MTV for what, three years now? Is this healthy? Is this normal? If you were a parent, would you want your daughter or son to watch MTV?

Alice:
You have got it totally and completely...WRONG!! I don't watch MTV because of the sex, the violence, the outrageous outfits. I watch it for the music, the VJs, the celebrities! Just seeing my favorite stars is enough. MTV has got all sorts of shows that include juicy gossip about today's stars. For example, Diary is a show that talks to a different star each time and goes-supposedly-"behind the scenes" for a look at their daily life. It's so cool to see just Blink-182 for an hour straight. More, more, more! I need more of my favorite celebrities! Then there's Making the Video, which shows you the process in which Britney Spears's new video is being made. I don't know why I like that show so much...Maybe it's the fact that I feel like I'm behind all the glamour-right next to Britney!! Oh my god, it's Carson! And there's Ray! Could it be that these lovable VJs are all we need? Or could it be, that by watching TRL everyday, with the same videos, everyday...I can memorize all of "It's Gonna be Me"! "...You got no choice, babe, but to move on..." Well jeez. There is just so much stuff that I can't resist on MTV, it just might be the perfect channel!

Dad again:
Whoa, this is a lot worse than I thought. I mean, this is not just tv addiction - this is fan fanaticism. "The perfect channel?!" Getting "behind all the glamour - right next to Britney!" Is this a worthy goal for a child of mine - a child period? Well, Alice, you do make a persuasive case, I guess, and I suppose I feel somewhat reassured that you're not in it for the sex, violence etc. But that still leaves the critical question unanswered: can all this blatant sexism and raunchy titillation possibly be good for kids? Entertaining - yes, I guess I can see the glamour of spending an "hour straight" glued to flickering images of cute people. But what worries me are the messages you're taking away. I mean, what does MTV say to you about the way men and women treat each other? Don't you think these videos exploit the people in them - and exploit you for watching them?

MTV reminds me of flatulence jokes. When I was a kid we told these stupid jokes about, well, you know, farting - they were gross, but hey, we were kids. Now the same jokes provide the story lines for "major motion pictures" and tv shows. That's what MTV has done to the sexy swagger of pop music. It's as if the producers are thinking, How outrageous can we be in mining every offensive cliché and suggestive gesture? Talk about dumbing down and ramping up.

Okay, I'll control myself and turn the keyboard over to Sarah - Alice's non-identical twin and another MTV groupie. Sarah, kindly react to my diatribe...

Sarah:
MTV... What can I say about MTV? Maybe that it's the greatest channel on earth! It's got my favorite artists, 'N SYNC, Eminem and Blink 182, and what's better than seeing your favorite artist perform live, seeing their music video or watching them on a show that you wish would never end? And then there are the VJs. My favorite two are Carson and Ray because they are so funny to watch. Sometimes I just wish I was Carson because he gets to meet all of these famous people and he must have the best job hosting TRL! And of course there are the shows. How could I forget the shows of MTV! Well first there is TRL, one full hour counting down the top ten videos of that day, picked by the fans who watch the show. How great is that? And finally there is a show called Fanatic. On this show fans get picked to meet their favorite artist and ask them questions. Oh my god, I love that show! I wish that I could be one of the fans that was picked to meet their favorite artist especially if I got to meet 'N SYNC. That would be a dream come true. But anyway, MTV isn't bad, it's just a great channel with a bunch of great people

Dad has returned to lift the mike ever so wearily. It's clear that I'm fighting a losing battle here - no, I've lost the war. These kids are not fans - they're cultists. Worse, they sound like MTV shills. I mean, maybe I should email this to Carson and Ray's boss right now and they can sign Sarah and Alice up as publicists to the "tween" world. So much eloquence and passion squandered in so wretched a cause.

But I have to admit these kids make a persuasive case, because I'm weakening. Personally, I'd rather spend an hour with the oral surgeon than listen to 'N SYNC explain why they're so great and how they got the inspiration for all those memorable lines ("bye, bye, bye!"), but I'm willing to concede that this is a matter of taste.

Well, Emily, oh sage of 15 summers, do you have any other words of wisdom and enlightenment to shed on this subject? Do you agree with your sisters that MTV is the "perfect channel"? Does anything about it ever offend you or make you wonder about the hidden - or blatant - messages you're being subjected to? And while you're enlightening me, would you mind explaining when the term "singer" morphed into "artist"?

Emily:
Perfect channel indeed! I assume you know that MTV stands for Music Television, but I say that's false advertising. Where's the music? I have seen music on MTV once a day, in the form of TRL, which is really just an excuse to look at official "cute person" Carson Daly. Does MTV offend me? Yes! TRL (Total Request Live) in which fans write emails to mtv.com asking for their favorite videos to be played frightens me. How can an entire country have such bad taste in music?

But I am supposed to be disagreeing with you. What is your goal here? To have MTV taken off the air? Or just to prevent us from ever watching it? Either way it's censorship. Making it impossible for MTV to air is a violation of Freedom of Speech, and stopping us from watching it is possible censorship of our brilliant young imaginations. Just you wait till Sarah wins a Grammy for Best Cinematography in a Music Video. And anyway, what's the problem with the sex on MTV? You let me see the film "High Fidelity"-twice, no less-in which a man and a woman have sex in a car. I suppose your argument would be that they weren't clad in lingerie (as opposed to MTV, where everyone is). But really, do you think my sisters and I can't tell the difference between a Britney Spears video and real life? Do you think we don't realize that exploitation (of men and women) is MTV's big selling point? And if we realize that it's exploitation we can't be numb to it or in favor of it. Please, father, be reasonable.

Father reasonably wraps up: I am afraid I have been trumped. No matter whether it's the perfect channel or the perfect reflection of our national awful taste in music, MTV is evidently exactly what the framers had in mind when they drafted the first amendment. Clearly, the right to freedom of speech (not to mention freedom of lingerie) extends to our very own family room. In any case, I must admit that the girls' arguments have a certain Jeffersonian clarity and passion - a sign that MTV, for all its ills, hasn't squelched their ability to reason and write.

But I'm not giving up. Next time, I'm planning to tangle with the girls on a subject in which I have the decisive advantage in every way: boys.




David Laskin is a Seattle writer, father of three musical daughters and fan of Aretha Franklin and Cecilia Bartoli. He and his daughters last argued about Neatness in dadmag. His new book is called Artists in their Gardens.






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